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Free Domain Value Estimator

Find out what your domain name is worth.

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What domain do you want to value?

How this works

Scores the name on its extension, length and brandability, adjusts for age, then adds a simple value for any traffic and revenue you enter. It's the tool's own scoring model: check comparable sales before you set a price.

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FAQ

It scores the name out of 100 on three things: the extension (.com scores highest, then .ai, .io, .co, .net and .org), the length of the name before the dot, and brandability (no hyphens or numbers, has vowels, 5 to 8 letters). The average score is adjusted for the domain's age. Any traffic and revenue you enter are added on top, at $0.10 per monthly visitor and 24 months of revenue. The result is shown as a range from 0.6x to 1.5x of that figure, because real sale prices vary widely.

It's a structured starting point, not a formal appraisal. What a domain actually sells for depends on whether a particular buyer wants it, how it's marketed and how the negotiation goes, so two similar names can sell for very different amounts. Use the range to decide whether a name is worth listing, how to price it, or whether a professional appraisal is worth paying for.

Short, easy to spell and say, a .com extension, no hyphens or numbers, and a name that fits a real business or product. Existing traffic and revenue add value on top, because a buyer gets an audience as well as a name.

.com is the extension people type by default, so it's the easiest to remember and the one most buyers look for first. Extensions like .io and .ai have a following in tech, but for the same name, the .com version usually attracts more demand.

Age mainly affects what buyers will pay: an older domain has a history and may come with existing links and traffic, which is why the estimator applies an age multiplier. Google has said that domain age on its own isn't a ranking factor, so the value comes from that history rather than the number of years.

Traffic adds $0.10 per monthly visitor and revenue adds 24 times the monthly figure, a simple two-year multiple. The right multiple for a real sale depends on how steady and transferable the income is, so treat this part of the estimate as a rough guide.

List it on a domain marketplace such as Sedo, Afternic or GoDaddy Auctions, set a clear asking price or minimum offer, and use an escrow service to handle the payment and transfer. Our guide to selling a domain name walks through each step.

Free automated appraisals, including this one, are useful for a quick sense of range. For a name you think is valuable, compare a few estimates and look at recent sales of similar names before you settle on a price.